• <b>Bonhams, Dec. 13:</b> KEPLER INVESTIGATES PLANETARY MOTION. KEPLER, JOHANNES. 1571-1630. $400,000 to $600,000
    <b>Bonhams, Dec. 13:</b> THE FINAL ILLUSTRATION OF POOH AND PIGLET IN THE HUNDRED ACRE WOOD. $250,000 to $350,000
    <b>Bonhams, Dec. 13:</b> GUTENBERG BIBLE LEAF. $60,000 to $90,000
    <b>Bonhams, Dec. 13:</b> ORTELIUS, ABRAHAM. 1527-1598. $20,000 to $30,000
    <b>Bonhams, Dec. 13:</b> KNIGHT, HILARY. "Christmas Dinner at Maxime de la Falaise's" $4,000 to $6,000
    <b>Bonhams, Dec. 13:</b> GERSHWIN WORKING MUSICAL MANUSCRIPT PAGE FROM <i>OF THEE I SING.</i> $3,000 to $5,000
    <b>Bonhams, Dec. 13:</b> GILBERT, W.S. Original typed manuscript for <i>The Story of the Mikado.</i> $20,000 to $30,000
    <b>Bonhams, Dec. 13:</b> FINAL TYPED MANUSCRIPT FOR V.C. ANDREWS CLASSIC <I>FLOWERS IN THE ATTIC.</I> $4,000 to $6,000
    <b>Bonhams, Dec. 13:</b> ANNOTATED TYPESCRIPT DRAFT FOR KIPLING'S FINAL MOWGLI STORY. $20,000 to $30,000
    <b>Bonhams, Dec. 13:</b> PRESENTATION COPY OF GUYS AND DOLLS. $12,000 to $18,000
    <b>Bonhams, Dec. 13:</b> CHARLES DICKENS' CHINA INKWELL FEATURING A BEE READING, FROM GAD'S HILL. $6,000 to $8,000
    <b>Bonhams, Dec. 13:</b> NELSON'S BATTLE PLAN FOR TRAFALGAR. $200,000 to $300,000
  • <b><center>Sotheby’s<br>Music<br>Online Auction<br>2-13 December 2022</b>
    <b>Sotheby’s, Dec. 2-13:</b> J. Brahms. Important series of 44 autograph letters signed, to Friedrich Chrysander, mostly unpublished, 1869-1894. £80,000 to £120,000.
    <b>Sotheby’s, Dec. 2-13:</b> J. Sibelius. Remarkable collection of 22 letters signed, to Werner Janssen, 1934-1957. £10,000 to £15,000.
    <b>Sotheby’s, Dec. 2-13:</b> [Mozart, W.A.] F. Zeffirelli. Stage set design for the Covent Garden production of "Don Giovanni", signed, 1963. £1,000 to £1,500.
    <b>Sotheby’s, Dec. 2-13:</b> J. Rutter. Autograph composing manuscript of "A Ukrainian Prayer", 2022. £3,000 to £4,000.
  • <center><b>Fonsie Mealy’s<br>Christmas Rare Books<br>& Collectors’ Sale<br>6th and 7th December</b>
    <b>Fonsie Mealy’s, Dec. 6-7:</b> The Corner-stone Document of Irish Freedom. 1916 PROCLAMATION OF THE IRISH REPUBLIC. £140,000 to £180,000.
    <b>Fonsie Mealy’s, Dec. 6-7:</b> Joyce's Modern Masterpiece, in its one-and-hundredth Year. Joyce (James). <i>Ulysses.</i> Paris, Shakespeare & Co. 1922. £15,000 to £25,000.
    <b>Fonsie Mealy’s, Dec. 6-7:</b>A Request from Mr. Joyce. Joyce (James). Autograph Letter Signed to 'Dear Mr [Thomas] Pugh,' dated 6.8.1934. £6,000 to £8,000.
    <center><b>Fonsie Mealy’s<br>Christmas Rare Books<br>& Collectors’ Sale<br>6th and 7th December</b>
    <b>Fonsie Mealy’s, Dec. 6-7:</b> Dun Emer Press: Yeats (Wm. Butler). <i>Stories of Red Hanrahan,</i> 8vo Dundrum 1904. Signed by Author. £1,000 to £1,500.
    <b>Fonsie Mealy’s, Dec. 6-7:</b> Binding: <i>Specimens of Early English Poets,</i> 8vo Lond. (For Edwards, Pall Mall) 1790. £500 to £700.
    <b>Fonsie Mealy’s, Dec. 6-7:</b> Harry Clarke: Walter (L. D'O.) <i>The Years at the Spring,</i> An Anthology of Recent Poetry. 4to New York (Brentano's) 1920. Special signed limited edition. £1,500 to £2,000.
    <center><b>Fonsie Mealy’s<br>Christmas Rare Books<br>& Collectors’ Sale<br>6th and 7th December</b>
    <b>Fonsie Mealy’s, Dec. 6-7:</b> Kipling (Rudyard). <i>Works,</i> including Writings, Novels, Poems etc. Bombay Edition, 31 vols. roy 8vo Lond. (MacMillan & Co.) 1913-1938. Signed by Author. £1,500 to £2,000.
    <b>Fonsie Mealy’s, Dec. 6-7:</b> Dunraven (Edwin, Third Earl of). <i>Notes on Irish Architecture,</i> Ed. by Margaret Stokes, 2 vols. lg. folio Lond. 1875-1877. Castle Hackett copy. £1,500 to £2,400.
    <b>Fonsie Mealy’s, Dec. 6-7:</b> Kirby (Wm.) & Spence (Wm.) <i>An Introduction to Entomology,</i> 4 vols. 8vo Lond. 1822. With hand-coloured plates. £200 to £300.
    <center><b>Fonsie Mealy’s<br>Christmas Rare Books<br>& Collectors’ Sale<br>6th and 7th December</b>
    <b>Fonsie Mealy’s, Dec. 6-7:</b> Heaney (Seamus). <i>Death of a Naturalist,</i> 8vo Lond. (Faber & Faber) 1966 First Edition - Third Impression. Signed, & inscribed on title page 'Seamus Heaney’. £800 to £1,200.
    <b>Fonsie Mealy’s, Dec. 6-7:</b> Glasgow Printing: Homer - <i>Iliad and Odyssey,</i> 4 vols. in 2, Glasgow (Robert & Andrew Foulis) 1756-1758. £1,0000 to £1,500.

Rare Book Monthly

Articles - June - 2009 Issue

Cause Marketing: Increase Sales (and do a lot of good)

Homeslessshelterbeds

Beds at the adult homeless shelter.


by Renée Magriel Roberts

As the mortgage foreclosure crisis has been rippling throughout the United States with disastrous effect, our town (Harwich, located on Cape Cod in Massachusetts) has certainly not been immune. With a year-round population of only 12,700, there were over 300 foreclosures last year and even more in other Cape towns. A lot of commercial real estate seems available too. Some really great and not-so-great restaurants are history. And every time any kind of job opens up, everyone and their parents apply. This being said, in the heat of the economic crisis, our international bookselling and publishing business, conducted entirely on the internet, was not immune. We took a hit like the bookselling trade in general and like the larger Cape business community.

So when President Obama said we should all dust ourselves off and re-engage, I took him to heart. Having written a very large amount of grants in previous consultancies and projects, now at age 60, practically semi-retired at a job that was only taking a few hours a day, I applied for and received a job offer to write grants for our area's largest housing agency. I figured that I could do my part to assist people who were in housing crisis by using my writing skills. This is a problem that affects each and every one of us, whether we are in the process of losing our homes, or not.

While working at the agency, $250K in grants applied for, $32K received in two-and-a-half months, I'm pleased to say, I realized that this non-profit had a dire need for what are called "unrestricted funds". These are receipts that can be applied to administrative costs or any other program or capital improvement area. Most donors are very specific as to where they want their donations applied, as are private foundations. Public funds are also quite specific. In considering how this problem could be solved I chanced upon one of many possible solutions that would also benefit my own business, and the businesses of others in our area.

The solution is cause marketing, and the Wikipedia definition is an excellent one: "Cause marketing or cause-related marketing refers to a type of marketing involving the cooperative efforts of a 'for profit' business and a non-profit organization for mutual benefit. The term is sometimes used more broadly and generally to refer to any type of marketing effort for social and other charitable causes, including in-house marketing efforts by non-profit organizations. Cause marketing differs from corporate giving (philanthropy) as the latter generally involves a specific donation that is tax deductible, while cause marketing is a marketing relationship generally not based on a donation."

What I proposed to my agency was this: that they set up as an eBay-approved charity under eBay's GivingWorks program. I would list some of my rare books in the normal way on eBay, with this difference: I would designate a certain amount (10-100%) of each sale as a donation to the housing agency, which operates the shelters for homeless adults, women and children, and homeless families, as well as providing a vast array of housing-related services, including mortgage foreclosure counseling, the relentless development of affordable homes, consumer financial education, and energy and weatherization so that people can afford to stay in their homes. Although the idea of working with a for-profit company was new to them, we understood that from an accounting perspective this really was no different than just accepting donations. And because, after set-up, there was no work involved except for counting the money coming in, it was not too difficult to convince my colleagues to try it out.

Since I routinely (and not happily) give over 15-20% of my sales to the sites on which I sell, it was a no-brainer to offer the same to an agency in whose work I really believe.

This is what we did: First I began working with a small group in finance and resource development. All three of us have passwords to everything we set up, so the operation is entirely transparent. The first thing we did was to go into www.missionfish.org, eBay's non-profit arm, and set up the agency as an approved non-profit. This involves submitting the IRS 501c3 designation letter and other materials related to the corporation and takes about 10 days.

Rare Book Monthly

  • <center><b>Swann Auction Galleries<br>Maps & Atlases, Natural History & Color Plate Books<br> December 8, 2022</b>
    <b>Swann December 8:</b> Friedrich Justin Bertuch, <i>Bilderbuch für Kinder,</i> Weimar, 1792, 1798, 1802, 1805, 1822. $1,200 to $1,800.
    <b>Swann December 8:</b> Sebastian Münster, <i>Novae Insulae XXVI Nova Tabula,</i> Basel, 1552. $2,500 to $3,500.
    <b>Swann December 8:</b> Sebastian Münster & Hans Holbein, <i>Typus Cosmographicus Universales,</i> Basel, 1532. $7,000 to $10,000.
    <b>Swann December 8:</b> Franz Unger, <i>Die Urwelt in Ihren Verschiedenen Bildungsperioden,</i> 16 tinted lithographed plates, Weigel, 1858. $1,000 to $1,500.
    <b>Swann December 8:</b> Charles Varle, Wiliam Warner & Andrew Hanna, <i>Plan of the City of Environs of Baltimore,</i> Baltimore, 1801. $8,000 to $12,000.
  • <center><b>19th Century Rare Book & Photograph Shop<br>Catalogue 195<br>Magnificent Books & Manuscripts<br>Free on request</b>
    <b>19th Century Shop, Catalogue 195:</b> Benjamin Franklin on Electricity. Inscribed presentation copy.
    <b>19th Century Shop, Catalogue 195:</b> Frederick Douglass. Letter on civil war and the end of slavery.
    <b>19th Century Shop, Catalogue 195:</b> Carleton Watkins. A major American West photo album.
    <b>19th Century Shop, Catalogue 195:</b> Einstein. General Theory of Relativity inscribed by Einstein.
    <b>19th Century Shop, Catalogue 195:</b> The Federalist. Rare deluxe thick-paper copy.
    <b>19th Century Shop, Catalogue 195:</b> Emma Johnston. Archive of 350 salt prints by a Victorian female photographer.
  • <b><center>Aste Bolaffi<br>Rare Books and Autographs<br>December 14-15, 2022</b>
    <b>Aste Bolaffi, Dec. 14-15:</b> Two first editions by Adrian Spigelius in a Sammelband: <i>De humani corporis fabrica</i> from 1627 and <i>De formato foetu</i> from 1626. €15,000 to €20,000.
    <b>Aste Bolaffi, Dec. 14-15:</b> Splendid coloured copy by Frederick De Wit, <i>Atlas maior,</i> Amsterdam, 1705. €20,000 to €30,000.
    <b>Aste Bolaffi, Dec. 14-15:</b> First edition by Marco Ricci, <i>Varia Marci Ricci Pictoris prestantissimi Experimenta,</i> Venice, Orsolini, 1723-1730. €20,000 to €25,000.
    <b><center>Aste Bolaffi<br>Rare Books and Autographs<br>December 14-15, 2022</b>
    <b>Aste Bolaffi, Dec. 14-15:</b> First edition by MicheleMarieschi, <i>Magnificentiores selectioresque Urbis Venetiarum prospectus,</i> Venice, 1741. €30,000 to €40,000.
    <b>Aste Bolaffi, Dec. 14-15:</b> Magnificent album by Louis-Leopold Boilly, Collection de dessins, calques et acquerelles, 1822. €20,000 to €25,000.
    <b>Aste Bolaffi, Dec. 14-15:</b> Rare musical score by Gioachino Rossini from 1858. €6,500 to €7,500.
  • <b><center>Leland Little Auctions<br>The Signature Winter Auction<br>December 3, 2022</b>
    <b>Leland Little, Dec. 3:</b> Brinkley, Francis. <i>The Art of Japan,</i> Boston, 1897. The very rare complete Shogun edition. $4,000 to $8,000.
    <b>Leland Little, Dec. 3:</b> Sun Tzu. <i>Art Militaire des Chinois, ou recueil d'ancins traités sur la guerre composés avant l'ere chrétienne, par différents généraux chinois,</i> Paris, 1772. First European edition. $2,000 to $4,000.
    <b>Leland Little, Dec. 3:</b> First English Translation, St. Augustine's <i>Of the Citie of God: With the Learned Comments of Io. Lod. Vives…,</i> London, 1610. $2,500 to $3,500.
    <b><center>Leland Little Auctions<br>The Signature Winter Auction<br>December 3, 2022</b>
    <b>Leland Little, Dec. 3:</b> Philipp Franz von Siebold (1796-1866). Five <i>Nippon</i> Folios on Japan, 1832 [and] later 19th century [and] 1931. $1,000 to $2,000.
    <b>Leland Little, Dec. 3:</b> Mason (George Henry). <i>The Punishments of China, Illustrated by Twenty-Two Engravings: with Explanations in English and French,</i> London, 1808/1817. $800 to $1,200.
    <b>Leland Little, Dec. 3:</b> Hobbes, Thomas (of Malmesbury). <i>Leviathan, or the Matter, Form, and Power of a Common-wealth Ecclesiastical and Civil,</i> London, “1651,” ca. 1680. $800 to $1,200.

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