Froogle works best in finding relatively obscure items that you wouldn't know where to look for on the internet. Do you need a pith hat? You know, those rounded hats people wear on safaris, or at least, in safari movies. Where would you look for one of those? Answer: Froogle. It finds 23 primary listings, 20 of which are right on target. That’s enough to give you a choice of styles without overwhelming you. Froogle then provides a group of secondary listings, ones it is not quite sure whether they are on target. Many aren't, but you will also find a few more pith hats to buy in this group.
But, books aren't like pith hats. There are millions and millions of them out there, and you need to be able to target your searches or they won’t be of much use. This is where the book sites, specifically designed to search millions of titles to find the ones you want, have the advantage. Froogle simply isn't targeted very well for such a huge category as books.
So we conclude that Froogle is not there yet. It has not yet arrived. But, will Froogle one day evolve into a better book search site? Who knows? Google is a very quiet, almost secretive company. They carry a big stick, but speak very softly. Google will need to design a subsection of their Froogle search that's built specifically for books in order to equal the performance of the other sites. But, if they do, watch out. They have an enormous amount of web traffic, very skilled developers, and with a public stock offering expected shortly, will soon have lots of cash to spare. If they decide they want to be a leader in the book business, and that's a very big "if", it will be hard to stop them.
Any bookseller with a listing website who would like to see those listings show up in Froogle should visit this page to learn more: www.google.com/froogle/about.html. While Froogle may not be the best book searcher, the listings on your site currently may be visible only to those who go directly to your site, and that is probably only a tiny fraction of the book-buying public. Froogle may well be the best step you can take at this time toward increasing visibility. You will also find a downloadable set of instructions on how to feed your listings to Froogle to make sure they are captured in their searches. Go to www.google.com/froogle/merchants/feed_instructions_new.html to download the file. Alternatively, you can fill out the form on the following page and Froogle will send you instructions on how to proceed: http://service.google.com/froogle/merchant_email. You certainly can't hurt your sales by appearing on Froogle. And, if Froogle grows in importance in anything resembling the manner of its parent, Google, who knows? This could be the beginning of a rewarding lifelong relationship.
Forum Auctions Fine Books, Manuscripts and Works on Paper 29th January 2026
Forum, Jan. 29: Plato. [Apanta ta tou Platonos. Omnia Platonis opera], 2 parts in 2 vol., editio princeps of Plato's works in the original Greek, Venice, House of Aldus, 1513. £8,000-12,000
Forum, Jan. 29: Book of Hours, Use of Rome, In Latin, illuminated manuscript on vellum, [Southern Netherlands (probably Bruges), c.1460]. £6,000-8,000
Forum, Jan. 29: Correspondence and documents by or addressed to the first four Viscounts Molesworth and members of their families, letters and manuscripts, 1690-1783. £10,000-15,000
Forum Auctions Fine Books, Manuscripts and Works on Paper 29th January 2026
Forum, Jan. 29: Shakespeare (William). The Dramatic Works, 9 vol., John and Josiah Boydell, 1802. £5,000-7,000
Forum, Jan. 29: Joyce (James). Ulysses, first edition, one of 750 copies on handmade paper, Paris, Shakespeare and Company, 1922 £8,000-12,000
Forum, Jan. 29: Powell (Anthony). [A Dance to the Music of Time], 12 vol., first editions, each with a signed presentation inscription from the author to Osbert Lancaster, 1951-75. £6,000-8,000
Forum Auctions Fine Books, Manuscripts and Works on Paper 29th January 2026
Forum, Jan. 29: Chaucer (Geoffrey). Troilus and Criseyde, one of 225 copies on handmade paper, wood-engravings by Eric Gill, Waltham St.Lawrence, 1927. £3,000-4,000
Forum, Jan. 29: Borges (Jorge Luis). Luna de Enfrente, first edition, one of 300 copies, presentation copy signed by the author to Leopoldo Marechal, Buenos Aires, Editorial Proa, 1925. £3,000-4,000
Forum, Jan. 29: Nolli (Giovanni Battista). Nuova Pianta di Roma, Rome, 1748. £6,000-8,000
Forum Auctions Fine Books, Manuscripts and Works on Paper 29th January 2026
Forum, Jan. 29: Roberts (David). The Holy Land, Syria, Idumea, Arabia, Egypt, & Nubia, 3 vol., first edition, 1842-49. £15,000-20,000
Forum, Jan. 29: Blacker (William). Catechism of Fly Making, Angling and Dyeing, Published by the author, 1843. £3,000-4,000
Forum, Jan. 29: Herschel (Sir John F. W.) Collection of 69 offprints, extracts and separate publications by Herschel, bound for his son, William James Herschel, 3 vol., [1813-50]. £15,000-20,000
Dominic Winter, Jan. 28: Lot 72. Edwards (George). A Natural History of Uncommon Birds… [and] Gleanings of Natural History, 7 volumes, 1st edition, 1743-64. £7,000-10,000
Dominic Winter, Jan. 28: Lot 87. Walcott (Charles D. et al.). Geologic Atlas of the United States, 227-volume set, U.S. Geological Survey, 1894-1945. £500-800
Dominic Winter, Jan. 28: Lot 236. A New Dictionary of the Terms Ancient and Modern of the Canting Crew…, By B. E. Gent., 1st edition, [1699]. £3,000-4,000
Dominic Winter, Jan. 28: Lot 245. Frost Fair Broadside. Upon the Frost in the Year 1739-40, Printed on the Ice upon the Thames at Queen-Hithe, 1739/40. £1,500-2,000
Dominic Winter, Jan. 28: Lot 270. Micheli (Antonino di). La Nuova Chitarra di Regole…, 1st edition, Palermo, 1680. £10,000-15,000
Dominic Winter, Jan. 28: Lot 280. Elgar (Edward). Concerto for Violin and Orchestra, [1910], signed presentation copy. £500-800
Dominic Winter, Jan. 28: Lot 286 - Walton (William, 1902-1983). Autograph manuscript full score for Belshazzar’s Feast, [1930-31]. £20,000-30,000
Dominic Winter, Jan. 28: Lot 304. Churchill (Winston). A terracotta maquette of Churchill by Oscar Nemon, c. 1955. £1,500-2,000
Dominic Winter, Jan. 28: Lot 364 - Russian Imperial Archaeological Commission. Mecheti Samarkanda..., Fascicule I Gour-Emir, St. Petersburg, 1905. £2,000-3,000
Sotheby’s Fine Manuscript and Printed Americana 27 January 2026
Sotheby’s, Jan. 27: An extraordinary pair of books from George Washington’s field library, marking the conjunction of Robert Rogers, George Washington, and Henry Knox. $1,200,000 to $1,800,000.
Sotheby’s, Jan. 27: An extraordinary letter marking the conjunction of George Washington, the Marquis de Lafayette, and Benjamin Franklin. $1,000,000 to $1,500,000.
Sotheby’s, Jan. 27: Virginia House of Delegates. The genesis of the Declaration of Independence and the Bill of Rights. $350,000 to $500,000.
Sotheby’s Fine Manuscript and Printed Americana 27 January 2026
Sotheby’s, Jan. 27: (Gettysburg). “Genl. Doubleday has taken charge of the battle”: Autograph witness to the first day of the Battle of Gettysburg, illustrated by fourteen maps and plans. $200,000 to $300,000.
Sotheby’s, Jan. 27: President Lincoln thanks a schoolboy on behalf of "all the children of the nation for his efforts to ensure "that this war shall be successful, and the Union be maintained and perpetuated." $200,000 to $300,000.
Sotheby’s, Jan. 27: [World War II]. An archive of maps and files documenting the allied campaign in Europe, from the early stages of planning for D-Day and Operation Overlord, to Germany’s surrender. $200,000 to $300,000.