Rare Book Monthly

Articles - September - 2012 Issue

Free or Nearly Free: Great Finds that Cost $0 or Next to $0 & Sell for a Great Deal More

Zero $$

My dad, the great book seller Morton “Jock” Netzorg, a dealer for well over 50 years, had all kinds of rules about how to make money selling books. But Netzorg’s #1 rule was: “What you pay for it has nothing to do with what it’s worth.”

Looking over my list of sales so far this year I was surprised to notice how many of the things that were profitable came in the door for free – found sitting on the curb waiting for the garbage man or were, if not free, nearly free – cost to me $1 or even less.

I sent a query to an on-line list where dealers chat among themselves and asked did this happen to other sellers, and if so how often? My in-box rapidly filled with many examples from those with similar experiences.

Buy low, Sell high

There were too many stories to share them all, but here are just a few examples:

* The Florida dealer who got a first edition of the Alcoholics Anonymous Blue Book for $1 and sold it the next day for $150.

* The North Carolina dealer who paid $2 for a ratty looking antique astronomy book with a big black ink spot on the cover who resold it within 24 hours for over $200.

* The Alabama used book seller who bought a box of vintage golf course score cards for $10. So far he estimated he’s made over $2,000 on what’s been sold and he still has a third of them left.

* The Iowa dealer who got a first edition, second state of the Hobbit for a quarter and resold it for $1200.

* The seller in Europe who picked up a batch of older books in English for a few pounds. In the lot he found some early mystery and detective stories. Just two of the best ones brought over £900.

*The retired dealer from the East Coast who often helped haul away freebies. In the pile he found Portrait of an Artist by James Joyce. It was a ratty copy and a later printing. He estimated its value at about $2. But when he discovered it was signed by Joyce the price went up steeply. He sold it for $4,000.

*A California seller told about a signed biography of a billiard player, “I paid about 35 cents for a paperback. There were none listed for sale online and I had no idea how much the book was worth, so I listed it on eBay with a starting bid of $50.00. I ended up selling it for $1750.”

It happens all the time

Almost everybody who wrote said this has happened to them not just once, but with reassuring regularity. Some added the proviso, “These kinds of finds do not come along often enough to make a living from them,” but the consensus was great deals do happen and often enough to make things interesting.

Even in the days of on-line information galore, you’d think people would look it up before they throw it out. But they either don’t know how or could care less, as a result good stuff can come your way and sometimes it’s free, gratis and for nothing.

But as the seller your part of the deal is to be looking for it.

What you bring to the equation is curiosity, knowledge and an intuitive sense of who else might not only want what you have, but might actually be willing to pay for it.

The things I find that seem to have the best margins are usually non-fiction pre-ISBN books and vintage or antique ephemera. I find them because I’m looking.

Looking means really looking

Looking is not just a glance. Looking means not just the outside but the inside, not just the front but the back. Not just the book itself but what’s laid inside the book, not just the subject but why someone would be interested in the subject. Not just the condition but the content. Not just the text but the pictures, the dust jacket, the credits, the inscription. Not just books but magazines, photos, and every other kind of paper. Just because somebody else has tossed it doesn’t mean it is without value.

Here’s the way one Massachusetts seller put it: “Right now I am going through a few mixed boxes of ephemera from an ABAA member who does primarily books
and all this paper would have slowed him down. So I am going through the paper one piece at a time and I am making a pretty penny. He already got what he needed from these lots.


She went on to say, “I pulled out a few items and sent a box to still ANOTHER dealer who does even more specialized material. It's sort of a trickle down bookselling.”

Rare Book Monthly

  • <b><center>Neal Auction Company<br>Spring Estates 2021<br>April 16-18</b>
    <b>Neal Auction Co., Apr. 16:</b> Lyscosthenes, Conrad. <i>Prodigiorum ac ostentorum chronicon,</i> Basilea: Henricus Petrus, c. 1557, first edition, folio. $5,000 to $7,000.
    <b>Neal Auction Co., Apr. 16:</b> Collection of Ethiopic Religious Texts, in Ge'ez , illuminated manuscripts on vellum, c. 1700-20th c. (5 pcs.) $5,000 to $7,000.
    <b>Neal Auction Co., Apr. 16:</b> Augustinus, Aurelius Sanctus.<br><i>De Civitate Dei,</i> Venice: Bonetus Locatellus per Octavianus Scotus, 9 Febbraio, 1486, 4to. $5,000 to $7,000.
    <b><center>Neal Auction Company<br>Spring Estates 2021<br>April 16-18</b>
    <b>Neal Auction Co., Apr. 16:</b> Choiseul-Gouffier, Marie Gabriel Comte de. <i>Voyage Pittoresque de la Grece,</i> Paris, J.J. Blaise, 1782-1809-1822, first edition. $4,000 to $6,000.
    <b>Neal Auction Co., Apr. 16:</b> Rufinus, Tyrannius (c. 345-411). <i>Expositio in symbolum apostolorum,</i> [Cologne, Ulrich Zel, c. 1472], first edition. $3,000 to $5,000.
    <b>Neal Auction Co., Apr. 16:</b> Magnus, Albertus. <i>Summa de eucharistiae sacramento,</i> Ulm: Johann Zainer, 1474. $3,000 to $5,000.
    <b><center>Neal Auction Company<br>Spring Estates 2021<br>April 16-18</b>
    <b>Neal Auction Co., Apr. 16:</b> Strabo. <i>Rerum geographicarum libri septemdecim. A Guilielmo Xylandro Augstano magna cura recogniti…,</i> Basel, Henricpetri, (August 1571). $3,000 to $5,000.
    <b>Neal Auction Co., Apr. 16:</b> Riou, Stephen (1720-1780). <i>The Grecian Orders of Architecture. Delineated and Explained from the Antiquities of Athens,</i> London, 1768. $3,000 to $5,000.
    <b>Neal Auction Co., Apr. 16:</b> Mair, Paul Hektor. <i>Geschlechter Buch...der...Statt Augspurg,</i> Frankfurt am Maim, Sigmund Feyerabend, 1580. $1,800 to $2,500.
    <b><center>Neal Auction Company<br>Spring Estates 2021<br>April 16-18</b>
    <b>Neal Auction Co., Apr. 16:</b> Polybius (c. 200-118 B.C.). <i>Historiarum libri priores quinque,</i> Basel: Johann Herwagen, 1549. $1,200 to $1,800.
    <b>Neal Auction Co., Apr. 16:</b> Bellori, Giovanni Pietro. <i>Columna Antoniniana Marci Aurelii Antonini Augusti rebus gestis insignis Germanis simul...,</i> Rome, [1672]. $1,000 to $1,500.
    <b>Neal Auction Co., Apr. 16:</b> <i>Ecclesiasticae Historiae, Eusebii Pamphili...Eiusdem de vita Constantini...Socratis...,</i> Paris, Robert Estienne, 1544. $800 to $1,200.
  • <center><b>Gonnelli Auction House<br>Books and Graphics<br>19th, 20th and 21st April 2021</b>
    <b><center>Gonnelli: Apr. 19-21<br>Books from XVI to XX Century</b>
    <b><center>Gonnelli: Apr. 20<br>Atlases and Maps</b
    <b><center>Gonnelli: Apr. 21<br> Veneto and Venice, a Selection of Books from the XVI to XX century</b>
    <b><center>Gonnelli: Apr. 20<br></b>Rossini Gioachino, Baguette de chef d'orchestre appartenuta a Gioachino Rossini, dono del Comune di Passy. 1500 €
    <b><center>Gonnelli: Apr. 21<br></b>Manetti Saverio, Storia naturale degli uccelli trattata con metodo. Cinque volumi. 1767. 18.000 €
    <b><center>Gonnelli: Apr. 21<br></b>Poe Edgar Allan, Double assassinat dans la rue morgue. Illustrations de Cura. 1946.
    <b><center>Gonnelli: Apr. 19-21<br>Books from XVI to XX Century</b>
  • <center><b>Sotheby’s<br>The Passion of American Collectors: Property of Barbara and Ira Lipman<br>Highly Important Printed and Manuscript Americana<br>April 13, 2021</b>
    <b>Sotheby’s, Apr. 13:</b> The first book-form printing of the Declaration of Independence. $250,000 to $350,000.
    <b>Sotheby’s, Apr. 13:</b> (Paine, Thomas) <i>The American Crisis. Number I.</i> "These are the times that try men's souls." $70,000 to $100,000.
    <b>Sotheby’s, Apr. 13:</b> First printing of the Treaty of Paris, with distinguished contemporary provenance. $60,000 to $80,000.
    <center><b>Sotheby’s<br>The Passion of American Collectors: Property of Barbara and Ira Lipman<br>Highly Important Printed and Manuscript Americana<br>April 13, 2021</b>
    <b>Sotheby’s, Apr. 13:</b> Washington, George. Letter signed as first President-Elect. Washington prepares to embark "again on the ocean of publick affairs." $100,000 to $150,000.
    <b>Sotheby’s, Apr. 13:</b> (Hamilton, Alexander). Manuscript document. The launch of one of the most consequential careers in American public life. $180,000 to $250,000.
    <b>Sotheby’s, Apr. 13:</b> (Lexington & Concord). <i>A Bloody Butchery, by the British Troops…</i> $70,000 to $100,000.
    <b>Sotheby’s, Apr. 13:</b> (Yorktown Campaign—Jean-Nicolas Desandrouins). A Yorktown Campaign map from the personal archive of the Comte de Rochambeau. $200,000 to $300,000.
  • <b>Swann Auction Galleries Apr 15:</b> Frances Palmer, <i>Battle of Buena Vista,</i> chromolithograph, New York, 1847. $4,000 to $6,000.
    <b>Swann Auction Galleries Apr 15:</b> Antonio Colmenero de Ledesma, the earliest publication concerned solely with chocolate, first edition, Madrid, 1631. $10,000 to $15,000.
    <b>Swann Auction Galleries Apr 15:</b> Romans Bernard, <i>An Exact View of the Late Battle at Charlestown, June 17th, 1775,</i> engraving, 1776. $40,000 to $60,000.
    <b>Swann Auction Galleries Apr 15:</b> <i>A Short Narrative of the Horrid Massacre in Boston,</i> English edition, London, 1770. $12,000 to $18,000.
    <b>Swann Auction Galleries Apr 15:</b> William Soule, <i>Lodge of the Plains Indians,</i> albumen print, 1872. $1,500 to $2,500.
    <b>Swann Auction Galleries Apr 15:</b> Manuscript document to enforce New York’s “Agreement of Non-Importation” during the heyday of the Sons of Liberty, New York, 1769. $10,000 to $15,000.
    <b>Swann Auction Galleries Apr 15:</b> Clarence Mackenzie, <i>Drummer Boy of the 13th Regiment of Brooklyn,</i> salt print with applied color, 1861. $3,000 to $4,000.
    <b>Swann Auction Galleries Apr 15:</b> Moses Lopez, <i>A Lunar Calendar,</i> first Jewish calendar published in America, Newport, RI, 1806. $3,000 to $4,000.
    <b>Swann Auction Galleries Apr 15:</b><br>The Book of Mormon, first edition, Palmyra, 1830. $30,000 to $40,000.

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