Rare Book Monthly

Articles - October - 2010 Issue

Four eBay Bookselling Tips

Even booksellers from Hawaii have an equal opportunity with eBay.

Even booksellers from Hawaii have an equal opportunity with eBay.


Likewise one of my interests is illustrated books and magazines and some of them may be humorous or have cartoon style graphics. I don't list them in books; I list them in comics. There are many sub-sections to comics, but the real reason to use comics rather than books is that there's been a huge increase in interest in comics and comic related material and even bigger increases in prices for good examples.

People who are interested in comics are also interested in vintage illustration, cartoon albums, older sci-fi and pulp magazines, and oddball paper items with art of every kind. Comic buyers are not primarily looking for books, but they will buy books if they find them in the comic category, because they are looking for vintage illustrated material of a certain style and period.

TIP #2: Understand the difference between Auction and Buy It Now (BIN)

If you sell Buy It Now/Best Offer you pay a low listing fee but a higher percentage of the selling price to eBay. If you sell Buy It Now the price you set is the most you can possibly receive if the item sells. If you also select the Best Offer option you may get offers that are even lower than your original asking price.

If you sell in Auction, you pay a much higher listing fee but a lower percentage of the selling price for final value. The price you set as the opening bid is the least amount you can receive if the item sells. However, if your item actually sells at auction, it is possible to get more, even substantially more than the starting price.

But -- what many booksellers do not realize -- is even a small seller can have a standing account where for a monthly base fee plus a nominal additional per-item charge sellers can list Buy It Now (BIN) items for up to 30 days. The additional amount ranges from about 5 cents to about 20 cents per item depending on which plan is selected and the anticipated volume. The point is --- you can start out selling something at a high price using BIN and risk a maximum of 20 cents in exchange for exposure to a very large number of potential viewers. Think of it as a showroom window or a display case.

Sellers can usually tell by the number of watchers and to a lesser extent by the number of hits, if a BIN item is something that might do better as an auction which costs more and only runs for a week. If there are five or more watchers within the first few days of a month-long BIN item it is an easy task to move it over to Auction. Yes, you'll be out as much 20 cents but chances are very good that there will be at least one bid in the auction format and possibly it may go higher or even much higher. Items that don't get a lot of hits or watchers are probably not good bets for the auction format - so leave them in BIN where the upfront cost is very low and let the clock run out.

This is not rocket science, but most sellers don't do it that way, because they think eBay is only for cheap, cheap, and cheaper where in my experience eBay is the vehicle of choice for buyers seeking scarce, unusual, and hard-to-find.

Rare Book Monthly

  • Il Ponte, Feb. 25-26: HAMILTON, Sir William (1730-1803) - Campi Phlegraei. Napoli: [Pietro Fabris], 1776, 1779. € 30.000 - 50.000
    Il Ponte, Feb. 25-26: [MORTIER] - BLAEU, Joannes (1596-1673) - Het Nieuw Stede Boek van Italie. Amsterdam: Pieter Mortier, 1704-1705. € 15.000 - 25.000
    Il Ponte, Feb. 25-26: TULLIO D'ALBISOLA (1899-1971) - Bruno MUNARI (1907-1998) - L'Anguria lirica (lungo poema passionale). Roma e Savona: Edizioni Futuriste di Poesia, senza data [ma 1933?]. € 20.000 - 30.000
    Il Ponte, Feb. 25-26: IL MANOSCRITTO RITROVATO DI IPPOLITA MARIA SFORZA. TITO LIVIO - Ab Urbe Condita. Prima Decade. Manoscritto miniato su pergamena, metà XV secolo. € 280.000 - 350.000
  • Sotheby's Fine Books & Manuscripts
    Available for Immediate Purchase
    Sotheby’s: Balthus, Emily Brontë. Wuthering Heights, New York: The Limited Editions Club, 1993. 6,600 USD.
    Sotheby’s: Charles Dickens. Complete Works, Philadelphia & London: J.B. Lippincott Company & Chapman & Hall, LD, 1850. Limited Edition set of 30 volumes. 7,500 USD.
    Sotheby’s: John Lennon, Yoko Ono. Handwritten Letter from John Lennon and Yoko Ono to their Chauffer. 1971. 32,500 USD.
    Sotheby’s: Winston Churchill. First edition of War Speeches, Cassell and Company, Ltd., 1941. Set of 7 volumes. 5,500 USD.
    Sotheby’s: Andy Warhol, Julia Warhola. Holy Cats First Edition, Signed by Andy Warhol. 1954. 30,000 USD.
  • Forum Auctions
    Online: India
    Ends 19th February 2026
    Forum, Feb. 19: Lot 40
    Ramasvami (Kavali Venkata). A Digest of the Different Castes of India, 83 charming hand-coloured lithographed plates, Madras, 1837. £5,000-7,000
    Forum, Feb. 19: Lot 50
    Watson (John Forbes) & John William Kaye. The People of India: A Series of Photographic Illustrations...of the Races and Tribes of Hindustan, 8 vol., 480 mounted albumen prints, 1868-75. £4,000-6,000
    Forum, Feb. 19: Lot 53
    Afghanistan.- Elphinstone (Hon. Mountstuart). An Account of the Kingdom of Caubul, first edition, hand-coloured aquatint plates, a fine copy, 1815. £2,000-3,000
    Forum, Feb. 19: Lot 57
    [Album and Treatise on Hinduism], manuscript treatise on Hinduism in French, 31 watercolours of Hindu deities, Pondicherry, 1865. £3,000-4,000
    Forum, Feb. 19: Lot 62 Allan (Capt. Alexander). Views in the Mysore Country, [1794]. £2,000-3,000
    Forum Auctions
    Online: India
    Ends 19th February 2026
    Forum, Feb. 19: Lot 76
    Bird (James). Historical Researches on the Origin and Principles of the Bauddha and Jaina Religions..., first edition, lithographed plates, Bombay, American Mission Press, 1847. £3,000-4,000
    Forum, Feb. 19: Lot 100
    Ceylon.- Daniell (Samuel). A Picturesque Illustration of the scenery, animals, and native inhabitants, of the Island of Ceylon: in twelve plates, 1808. £5,000-7,000
    Forum, Feb. 19: Lot 123
    D'Oyly (Charles). Behar Amateur Lithographic Scrap Book, lithographed throughout with title and 55 plates mounted on 43 paper leaves, [Patna], [1828]. £3,000-5,000
    Forum, Feb. 19: Lot 139
    Gandhi (known as Mahatma Gandhi,) Fine Autograph Letter signed to Jawaharlal Nehru, Sevagram, Wardha, 1942, emphasising the importance of education in rural communities. £10,000-15,000
    Forum Auctions
    Online: India
    Ends 19th February 2026
    Forum, Feb. 19: Lot 140
    Gantz (John). Indian Microcosm, first edition, Madras, John Gantz & Son, 1827. £10,000-15,000
    Forum, Feb. 19: Lot 146
    Grierson (Sir George Abraham). Linguistic Survey of India, 11 vol. in 20, folding maps, original cloth, Calcutta, Superintendent Government Printing, 1903-28. £2,000-3,000
    Forum, Feb. 19: Lot 195
    Madras.- Fort St. George Gazette (The), No.276-331, pp.493-936 and Index to all of 1834 at end, modern half calf, Madras, 2nd July - 31st December 1834. £2,000-3,000
    Forum, Feb. 19: Lot 205
    Marshall (Sir John) and Alfred Foucher. The Monuments of Sanchi, 3 vol., first edition, 141 plates, most photogravure, [Calcutta], [1940]. £3,000-4,000

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