• <b>Profiles in History Historical Auction 75, June 11th.</b>
    <B>Profiles in History June 11.</B> Lot 10: Boone, Daniel. Autograph document signed. Est. $12,000-15,000.
    <B>Profiles in History June 11.</B> Lot 29: Darwin, Charles. Autograph letter signed. Est. $4,000-6,000.
    <B>Profiles in History June 11.</B> Lot 30: Davis, Jefferson. Civl War-date autograph letter signed. <BR>Est. $15,000-25,000.
    <B>Profiles in History June 11.</B> Lot 45: Einstein, Albert. Autograph letter signed. Est. $15,000-$25.000.
    <b>Profiles in History Historical Auction 75, June 11th.</b>
    <B>Profiles in History June 11.</B> Lot 46: Einstein, Albert. A large archive.<br>Est. $25,000-35,000.
    <B>Profiles in History June 11.</B> Lot 48: Einstein, Albert. Typed letter signed. Est. $15,000-25,000.
    <B>Profiles in History June 11.</B> Lot 57: Fulton, Robert. Autograph letter signed. Est. $8,000-12,000.
    <B>Profiles in History June 11.</B> Lot 74: Jackson, Thomas J. ("Stonewall"). <br>Est. $20,000-30,000.
    <b>Profiles in History Historical Auction 75, June 11th.</b>
    <B>Profiles in History June 11.</B> Lot 97: Lincoln, Abraham. A Proclamation, January 1863. Est. $40,000-60,000.
    <B>Profiles in History June 11.</B> Lot 99: [Slavery - Thirteenth Amendment]. Est. $80,000-120,000.
    <B>Profiles in History June 11.</B> Lot 116: Newton, Sir Isaac. Autograph document signed ("Is. Newton"). <br>Est. $30,000-$50,000.
    <B>Profiles in History June 11.</B> Lot 200: Ruth Babe. Photograph signed. <br>Est. $4,000-6,000.
  • <b>Skinner Fine Books & Manuscripts Auction May 27-June 7</b>
    <b>Skinner May 27-June 7:</b> Lot 52. Herman Melville. Autograph letter signed ,1858. est. $2,000-3,000
    <b>Skinner May 27-June 7:</b> Lot 55.<br>Edgar Allan Poe. Oil on canvas portrait, est. $400-600
    <b>Skinner May 27-June 7:</b> Lot 61. John Roberts. Account and Memoranda books of the Pennsylvania Quaker miller executed for treason during the American Revolution,<br>est. $6,000-8,000
    <b>Skinner May 27-June 7:</b> Lot 106. Marc Chagall. <i>Le Plafond de l'Opera</i>, inscribed copy, est. $400-600
    <b>Skinner Fine Books & Manuscripts Auction May 27-June 7</b>
    <b>Skinner May 27-June 7:</b> Lot 147. Manuscript Prayer Book in Latin and Dutch with Hand-colored woodcuts, c. 1500, est. $2,000-2,500
    <b>Skinner May 27-June 7:</b> Lot 189. McKenney & Hall. <i>History of the Indian Tribes of North America</i>, 1837-38, est. $8,000-12,000
    <b>Skinner May 27-June 7:</b> Lot 204. <br>Julio Plaza and Augusto do Campos. <i>Obetos Serigrafias Originais</i>, 1969,<br> est. $2,000-3,000
    <b>Skinner May 27-June 7:</b> Lot 222. <i>Nuremberg Chronicle in</i> Latin, 1493, est. $25,000-35,000
    <b>Skinner Fine Books & Manuscripts Auction May 27-June 7</b>
    <b>Skinner May 27-June 7:</b> Lot 234. <i>Third Annual Report of the Board of Commissioners of the Central Park</i>, 1860, est. $800-1,000
    <b>Skinner May 27-June 7:</b> Lot 249. Theodor De Bry. Hand-colored illustrations of North American Indians, est. $2,000-2,500
    <b>Skinner May 27-June 7:</b> Lot 254. <br>Pete Hawley. Original illustration<br>for Jantzenaire corsets, 1950s,<br>est. $2,000-3,000
    <b>Skinner May 27-June 7:</b> Lot 264. <i>Burr's Atlas of the State of New York</i>, 1840, est. $7,000-9,000
  • <b>Dr. Jörn Günther Rare Books: </b> Selection of Manuscripts
    <b>Dr. Jörn Günther Rare Books: </b> Selection of Miniatures
    <b>Dr. Jörn Günther Rare Books: </b> Selection of Early Printed Books
    <b>Dr. Jörn Günther Rare Books: </b> Book of Hours, illuminated by the Jason Master, Haarlem, c. 1475-80
    <b>Dr. Jörn Günther Rare Books: </b> Book of Hours, illuminated by the Boucicaut Master, Paris, c. 1415
    <b>Dr. Jörn Günther Rare Books: </b> Book of Hours, illuminated by the Rohan Master, probably Troyes, c. 1415-20
    <b>Dr. Jörn Günther Rare Books: </b> Julius Caesar, De bello Gallico, manuscript on vellum, Milan, c. 1450-75
    <b>Dr. Jörn Günther Rare Books: </b> Biblia Latina, Paris, 1476-77, first edition of the Vulgate printed in France
    <b>Dr. Jörn Günther Rare Books: </b> Ludolph of Saxony, Vie du Christ, illuminated by the Master of the Chronique Scandaleuse, 1506-08
    <b>Dr. Jörn Günther Rare Books: </b><br>King David, miniature on vellum, Bologna, c. 1470
    <b>Dr. Jörn Günther Rare Books: </b> Christ calling St. Peter, miniature on vellum, by Pellegrino di Mariano Rossini, Siena, 1471
    <b>Dr. Jörn Günther Rare Books: </b> Presentation in Temple, miniature on vellum, Nuremberg, c. 1490-1500
    <b>Dr. Jörn Günther Rare Books: </b> Bible, illuminated in the <i>primo stile</i>, Bologna, c. 1250-70
    <b>Dr. Jörn Günther Rare Books: </b> Valturio, De re militari, Verona 1483, first edition in Italian
    <b>Dr. Jörn Günther Rare Books: </b> Celestial vision at Constantinople, single-leaf woodcut, Nuremberg,<br>c. 1490-91
  • <b>19th Century Shop.</b> Catalogue 160: Magnificent Books, Manuscripts, & Photographs
    <b>19th Century Shop.</b> Shakespeare's First Folio (1623)
    <b>19th Century Shop.</b> Charles Darwin family photograph album
    <b>19th Century Shop.</b> Spectacular album of mammoth photos of the American West by Watkins & others
    <b>19th Century Shop.</b> Washington family copy of The Federalist (1788)
    <b>19th Century Shop.</b> Underground Railroad runaway broadside (1857)

Rare Book Monthly

Book Catalogue Reviews - June - 2005 Issue

Publishing Promotions From Alexander Rare Books

R0602

Trade Publishing Promotional Items from Alexander Rare Books.


By Michael Stillman

Alexander Rare Books
of Barre, Vermont, has published a catalogue of unusual and most interesting items. The focus here is rare, though not antiquarian. These are publishers' promotional items, most often early copies meant for booksellers, often just a first chapter, or beginnings of several different books. A few are even more promotional, such as displays. This is ephemeral material, but all tied to specific books and authors.

The majority of the items come from what Alexander calls "the golden age of marketing." This was the period from 1985-2000. Starting in the 1970s, there was an upsurge in booksellers. Smaller chains such as Walden and Dalton sprung up, while independents flourished. Publishers, pressed to sell more and more books, increased their marketing efforts. Material was distributed to encourage these stores to stock their books. However, since 2000, the number of independent bookstores has dropped precipitously. A few big chains, like Barnes and Noble and Borders, replaced the Mom and Pop stores. Then, much of the business shifted to the internet, through Amazon or listings on cooperative sites. The days when publishers needed to distribute their material to large numbers of independents was replaced by sales pitches to a few major buyers. There is no longer the quantity of this material being printed that there was during the "golden age."

How will collectors view this type of material over the long run? That's a question which is hard to answer. It is still too early to know how history will value a unique category of items that are still mostly under two decades old. We do not yet even know what value most of the underlying books will command as they age. Many come from relatively new authors. Some will be household names for generations yet to come; other will soon be forgotten. What we can say is that these will be uncommon items relating to works of recent authors, some of whom will become very collectible in the years ahead. These items will most likely be of great interest to those who collect these authors. Your job is to pick the right ones, because today, the great majority of these unusual items are priced very low. This is a field where anyone can collect, regardless of budget. We are on the ground floor, and while no one yet knows how many stories are in this building, we do know that the only way is up.

Here are some examples. Three authors are represented in this 1992 advance excerpt from their novels. There is The Tax Man by Peter Carey, Ever After, by Graham Swift, and Dreaming in Cuban from Cristina Garcia. For Garcia, it was her first novel. This promotional piece was put together by publisher Alfred A. Knopf. It is still in its original shrinkwrap. Item 37. Priced at $20.

Rare Book Monthly


Review Search

Archived Reviews

Ask Questions