And this is just one of many references for your customer to explore. As we saw, there are many others, going back all the way to 1893. Now your customer will understand that even as early as 1893 this book was being described as “very scarce." You have presented that customer with the background necessary to justify your price.

Those dealers that begin to use this service first can expect to experience a huge increase in traffic. You will be able to immediately attach these FootNotes to listings on your own website. As you read this so too do the managements of the listing sites. For those who post books only to the listing sites, it will be necessary for them to enable their software to recognize FootNote links. We expect that most, in the best interests of their customers and booksellers, will do so shortly. Feel free to join us in encouraging them.

On May 1st an important Americana dealer will release a complete catalogue that will be footnoted and accessible both through AE and directly from anywhere on the web.

We look forward to the interest this capability will create. Just this morning CBS Market Watch quoted new research that says “Two-thirds of U.S. Internet users, or 83 million people, are now online shoppers, according to research to be released this week." Today we give them another reason to be online and to be online buying books.

15 Day Free Trial: Would you like a no-obligation free trial of MatchMaker/FootNotes? Click here to submit your request. We’ll provide you with a free account by return email within 24 hours. Then simply sign in and try these capabilities yourself. It’s fun and it’s interesting. It's the future.

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