Rare Book Monthly

Articles - December - 2007 Issue

Microsoft's Book Search Reflects Pitched Battle With Google

Live

Microsoft's Live Search Books matches are easy to follow.


By Michael Stillman

There is a huge battle for internet dominance going on behind the scenes, and while this is not generally a subject for an antiquarian book site, it is showing up even in our field of play. In a strange reversal of roles, Microsoft is the upstart company, while Google is the dominant power. You may not have even noticed it, as Microsoft seems to be making a stealth attack (although Google surely hasn't missed it). Quietly, with surprisingly little fanfare, Microsoft has been building services similar to those offered by Google. Among them is the one appropriate to our field -- book search. A little under a year ago, Microsoft offered its version (still in beta) of an inside the book type of search -- Live Search Books. This is Microsoft's equivalent to Google Book Search. And if much of this seems ripped off from Google (could it be a Microsoft product if it were not copied from someone else?), it compares quite favorably to Google's offering. A few things are better, a few not as good, and much is similar.

Before we look specifically at the book searches, here is a quick note on what Microsoft has been up to in a most quiet way. Microsoft traditionally offered its search engine as part of its web portal, MSN.com. In other words, internet search was provided among a host of other features, especially the latest news. This is similar to the format built most successfully by Yahoo. Meanwhile, Google was rapidly becoming the leading internet search site through a page that featured search only, a stark page with a search box and not much else. Google's search-only format came to dominate internet search, leaving the internet portal search approach in the dust.

Microsoft has never been one to ignore another's successful formula, so it developed its own stark, search only site -- Live Search. If you go to www.live.com, you will find a search page that looks amazingly like -- surprise -- Google. Not only is the plain search box similar, but above it are an almost identical set of secondary links: "web," "images" "news," "maps" and "more." The only one missing from Google's list, naturally enough, is Gmail, for which Microsoft has substituted MSN. It may not be original, but it certainly is a proven formula. The issue for Microsoft is how do you pull users away from Google by offering essentially the same thing? The answer is not clear, especially since they are not doing much promotion. In the past, they have bundled their versions of software with their dominant computer operating system (Windows), but that got them into legal hot water. Perhaps they will again attempt a similar approach, or will try to reinvent the wheel in a superior model. One thing is clear -- they are not about to concede the internet to Google, no matter how large a lead the latter has built up.

Now it's time to look at Microsoft's Live Search Books. Just as to find Google's Book Search you go to the Google home page and click on "more," you go to the Live.com home page and click on "more." There you will find "Books." To compare Live with Google, I searched for "Richard Mentor Johnson," Martin Van Buren's vice-president. He is significant enough to appear in many books, but sufficiently obscure not to appear in too many. The initial results appear a massive victory, at least in terms of quantity, for Google: 617 matches vs. 61 for Microsoft. However, this reflects a different approach, along with a head start, for Google.

Rare Book Monthly

  • <b>Swann Auction Galleries Mar 8:<br>Early Printed, Medical, Scientific & Travel Books</b>
    <b>Swann Auction Galleries Mar 8:</b> Caius Julius Hyginus, <i>Poeticon Astronomicon,</i> first illustrated edition, Venice, 1482. $15,000 to $20,000.
    <b>Swann Auction Galleries Mar 8:</b> Giovanni Botero, <i>Le Relationi Universali... divise in Sette Parti</i>, Venice, 1618. $3,000 to $5,000.
    <b>Swann Auction Galleries Mar 8:</b> <i>L'Escole des Filles</i>, likely third edition of the first work of pornographic fiction in French, 1676. $8,000 to $12,000.
    <b>Swann Auction Galleries Mar 8:<br>Early Printed, Medical, Scientific & Travel Books</b>
    <b>Swann Auction Galleries Mar 8:</b> Illuminated Book of Hours in Latin on vellum, Flanders, early 16th century. $6,000 to $9,000.
    <b>Swann Auction Galleries Mar 8:</b> Johannes Regiomontanus, <i>Calendarium,</i> Venice, 1485. $8,000 to $12,000.
    <b>Swann Auction Galleries Mar 8:</b> Pedro de Medina, <i>Libro d[e] gra[n]dezas y cosas memorables de España,</i> Alcalá de Henares, 1566. $3,000 to $5,000.
    <b>Swann Auction Galleries Mar 8:<br>Early Printed, Medical, Scientific & Travel Books</b>
    <b>Swann Auction Galleries Mar 8:</b><br>Luis de Lucena, <i>Arte de Ajedres,</i> Salamanca, circa 1496-97. $10,000 to $15,000.
    <b>Swann Auction Galleries Mar 8:</b> Andrés Serrano, <i>Los Siete Principes de los Ángeles, válidos de Rey del Cielo,</i> Spain, 1707. $800 to $1,200.
    <b>Swann Auction Galleries Mar 8:</b> Johannes de Sacrobosco, <i>Sphaera mundi,</i> first illustrated edition, Venice, 1478. $15,000 to $20,000.
  • <b>Bonhams, Feb. 11:</b> A Rare 3-rotor German Enigma I Enciphering Machine. $70,000 to $90,000
    <b>Bonhams, Feb. 11:</b> Important collection of correspondence between Werner Heisenberg and Bruno Rossi. $40,000 to $60,000
    <b>Bonhams, Feb. 11:</b> Walt Whitman Autograph manuscript containing his thoughts on death. $20,000 to $30,000
    <b>Bonhams, Feb. 11:</b> David Roberts. <i>Holy Land</i>. Six volumes. 1842-1849. First edition. $15,000 to $25,000
    <b>Bonhams, Feb. 11:</b> Extensive collection of Ray Bradbury's primary works, most signed or inscribed. $15,000 to $20,000
    <b>Bonhams, Feb. 11:</b> Peter Force. Declaration of Independence. $12,000 to $18,000
    <b>Bonhams, Feb. 11:</b> Steinbeck. <i>Grapes of Wrath</i>. A fine copy of the first edition. $10,000 to $15,000
    <b>Bonhams, Feb. 11:</b> Lewis & Clark. <i>Travels to the Source of the Missouri River</i>... First English edition, extra-illustrated. 1814. $10,000 to 15,000
    <b>Bonhams, Feb. 11:</b> Manuscript document signed by Nuno de Guzman relating to Hernan Cortes, 1528. $8,000 to $12,000
    <b>Bonhams, Feb. 11:</b> “Nos los inquisidores..." The first book in English printed West of the Mississippi. [1787]. $5,000 to $8,000.
  • <b>Dominic Winter, March 9:</b> Collection of 131 Herbert Ponting gelatin silver contact prints of Antartica, £6000-8000
    <b>Dominic Winter, March 9:</b> One of several lots of Henri Cartier-Bresson gelatin silver prints, £200-300
    <b>Dominic Winter, March 9:</b> Vintage gelatin silver print of Diego Rivera by Leonard McCombe, £300-500
    <b>Dominic Winter, March 9:</b> Albumen print portrait by Julia Margaret Cameron of Sir John Herschel (April, 1867), £30,000-50,000
    <b>Dominic Winter, March 9:</b> Albumen print by Julia Margaret Cameron, Love, 1864 (from the Norman album), £1000-1500
    <b>Dominic Winter, March 9:</b> Albumen print by Lewis Carroll of Twyford School Eleven (Summer Term, 1859), £1000-1500
    <b>Dominic Winter, March 9:</b> Albumen print portrait by Lewis Carroll of Xie Kitchin as 'Dane' (Oxford, 1873), £500-800
    <b>Dominic Winter, March 9:</b> Calotype print (c1845) by Hill & Adamson of Lady Elizabeth (Rigby) Eastlake, £3000-4000
    <b>Dominic Winter, March 9:</b> Group of 12 waxed paper negatives of Scottish scenes by Thomas Keith, mid-1850s, £3000-5000
    <b>Dominic Winter, March 9:</b> One of 15 lots of Roger Fenton salt prints of his work in the Crimea, mid-1850s, £400-600
    <b>Dominic Winter, March 9:</b> Quarter plate ambrotype (c.1860s) with ethnographic portrait of a woman seated at a table, £400-600
    <b>Dominic Winter, March 9:</b> Rare whole plate thermoplastic union case of the Landing of Columbus (c.1858),part of the John Hannavy collection, £1500-2000
  • <b>19th Century Shop:</b> Charles Darwin on sexuality and the transmission of hereditary characteristics: Autograph Letter Signed to Lawson Tait. Down, 17 January [1877].
    <b>19th Century Shop:</b> MILTON, JOHN. <i>Paradise Lost. A Poem written in ten books.</i> London: 1667. A very rare example with the contemporary binding untouched and with a 1667 title page.
    <b>19th Century Shop:</b> Hamilton secures the ratification of the Constitution: <i>The Debates and Proceedings of the Convention of the State of New-York, assembled at Poughkeespsie, on the 17th June, 1788.</i>
    <b>19th Century Shop:</b> The social contract “Man is born free, and everywhere he is in chains”: ROUSSEAU, JEAN-JACQUES. <i>Principes du Droit Politique [Du Contract Social]</i>. Amsterdam: Michel Rey, 1762
    <b>19th Century Shop:</b> “The first English textbook on geometrical land-measurement and surveying”: BENESE, RICHARD. <i>This Boke Sheweth the Maner of Measurynge All Maner of Lande…</i>

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