Rare Book Monthly

Articles - June - 2004 Issue

An Important Tool: Website Traffic Ratings

Websearch1

The Websearch toolbar is automatically fitted into your internet toolbar. Rank is shown along with a star rating.


By Bruce McKinney

Everyday on the internet when people visit sites the contacts are recorded. Data is not being maintained on who visits which site (unless you have spy software on your system that, with or without your permission, is recording this information), only the "hits"or electronic contacts are recorded. These counts are tabulated by various companies and are available for free. They tell us where the traffic is on the net. These counts do not directly convert into dollars because they reflect only visits, not interaction but they are nevertheless very useful, particularly for gauging comparative activity. Think of them as heartbeats.

These days there are millions of sites. Keeping count of how many "contacts" are occurring at each of them is a daunting task. Anyone who uses the Google toolbar can have a Page Rank indicator on their screen that shows how Google rates your site based on a variety of factors. This is more a qualitative and quantitative ranking.

Another toolbar option for activity measurement is available from www.websearch.com and it is very useful. It only works on Microsoft operating systems however. For sites among the top 500,000 on the net they provide a comparative numeral rating. They aren’t able to record every click on the web but they record enough clicks, from a variety of search engines, that they can estimate both who is in the first 500,000 and what their relative rankings are. At the end of this article I’ll show you how to add this toolbar option to your browser if you are interested to try it.

Among the auction houses here are ratings recorded on June 27th using WebSearch's software. As you read this they will have already changed at least marginally. As in golf the low score wins: the higher the rating the lower the number. eBay, the online auction juggernaut, is by far the highest ranked firm in this sector. Their formula is unique. They sell thousands of generally but not exclusively lower priced books every day and books are only a small part of what they sell. In addition to these auctions houses there are more than 40 others that are not currently receiving a rating.

Auctions:
eBay 8
Sotheby's24,437
Christie's27,530
Butterfield's 46,280
Skinner, Inc. 151,318
Bonham's153,401
PBA (Pacific)174,821
Doyle, New York 209,773
Old World Auctions 247,484
PIASA 258,514
Dorotheum 352,450
Sanford Alderfer 385,666
Freeman's 411,830
Holabird 430,629
Swann452,899
Heritage Map Museum 462,800
Eldred's 496,349
Bloomsbury Not Rated
Waverly AuctionsNot Rated
John's Western GalleryNot Rated

Of the traditional auction houses most sell other things besides books so PBA, as a book site is actually a stronger "book" site than is first apparent because all the houses above it are also selling other things and receiving some of their 'hits' for them. Frequency of sales is also a factor. An auction house that conducts twelve auctions a year should eventually have many more hits than an auction house that holds six. The scale of a business will ultimately be reflected in these counts. Most sites are not rated, simply because they are not yet within the first 500,000 in terms of activity. Many in time will be.

These WebSearch ratings reflect activity over several months, not only the present moment so improvement and decline register slowly. As well, every day thousands of sites are internally revised to increase their competitiveness. This is a process of endless tinkering. Successful websites are snakes, not statues.

A low rating (a high number) may also reflect site problems. Without naming names we'll just say that all sites do not perform equally. Some websites are using state of the art software and others only cans and wires. Visitors believe they can identify under-engineered sites because, for them, these sites are consistently slow and sometimes awkward. In fairness to website operators I need to point out that a user's operating system, their settings and their connection are frequent sources of problems. Generally, if a user doesn't have problems on the web but has a problem with a site, it is a site problem. However, just because a user can retrieve email does not mean their computer and browser are properly configured. Email is relatively simple. Net searching and the resultant interaction with sites often are not.

Rare Book Monthly

  • <center><b>William Bunch Auctions<br>October Fine Art and Prints<br>October 29, 2018</b>
    <b>William Bunch Auctions, Oct. 29:</b> Aegidius Sadeler (Flemish, 1570-1629), engraving on laid paper "Madonna and Child in a Landscape", after a drawing by Albrecht Durer. $800 to $1,200
    <b>William Bunch Auctions, Oct. 29:</b> Anders Zorn (Swedish, 1860-1920), drypoint etching on paper "On Hemso Island", 1917, pencil signed. $400 to $600
    <b>William Bunch Auctions, Oct. 29:</b> Joseph Pennell (American, 1860-1926), etching on paper "Setting Up Columns", pencil signed. $200 to $300
    <center><b>William Bunch Auctions<br>October Fine Art and Prints<br>October 29, 2018</b>
    <b>William Bunch Auctions, Oct. 29:</b> William Lee Hankey (British, 1869-1952), drypoint etching on paper "Affection", pencil signed. $200 to $300
    <b>William Bunch Auctions, Oct. 29:</b> William Walcot (English, 1874-1943), drypoint etching on paper "Lower Broadway, New York", 1924, pencil signed. $200 to $300
    <b>William Bunch Auctions, Oct. 29:</b> Auguste Brouet (French, 1872-1941), color etching "La Pirouette", pencil signed, ed 111/250. $400 to $600
    <center><b>William Bunch Auctions<br>October Fine Art and Prints<br>October 29, 2018</b>
    <b>William Bunch Auctions, Oct. 29:</b> Thomas Hart Benton (American, 1889-1975), lithograph on paper "The Boy", pencil signed. $2,000 to $3,000
    <b>William Bunch Auctions, Oct. 29:</b> John Stockton de Martelly (American, 1903-1979), lithograph on paper "Looking at the Sunshine", pencil signed, original AAA certificate. $400 to $600
    <b>William Bunch Auctions, Oct. 29:</b> Jacques Hnizdovsky (Ukrainian-American, 1915-1985), woodcut on paper "Moppet", pencil signed and dated 1965, ed 118/250. $400 to $600
  • <b>Swann Auction Galleries Nov 8:</b> Kurt Vonnegut, archive of 12 letters, signed to his family, 6 illustrated, 1930s-40s. $4,000 to $6,000.
    <b>Swann Auction Galleries Nov 8:</b> Allen Ginsberg, 11 autograph manuscripts, including 10 drafts of poems & a page of notes, circa 1948. $4,000 to $6,000.
    <b>Swann Auction Galleries Nov 8:</b> Joan Miró, illustrated autograph note signed to MoMA Director of Exhibitions & Publications, 1959. $6,000 to $9,000.
    <b>Swann Auction Galleries Nov 8:</b> Carl Gustav Jung, typed letter signed to a colleague, 1948. $3,000 to $4,000.
    <b>Swann Auction Galleries Nov 8:</b> Gustav Mahler, ALS, arranging a meeting during his historic visit to New York, circa 1908. $4,000 to $6,000.
    <b>Swann Auction Galleries Nov 8:</b> Mark Twain, ALS, explaining the target of his new book, 1902. $3,000 to $4,000.
    <b>Swann Auction Galleries Nov 8:</b> Charles Dickens, ALS, accepting an invitation in the voice of a <i>Martin Chuzzlewit</i> character, 1843. $4,000 to $6,000.
    <b>Swann Auction Galleries Nov 8:</b> Jacob Lawrence, illustrated greeting card signed, 1960. $2,000 to $3,000.
    <b>Swann Auction Galleries Nov 8:</b> Robert E. Lee, ALS, to the colonel of the Kanawha Valley volunteers, boosting morale, 1861. $15,000 to $25,000
  • <b>19th Century Shop:</b> Charles Darwin on sexuality and the transmission of hereditary characteristics: Autograph Letter Signed to Lawson Tait. Down, 17 January [1877].
    <b>19th Century Shop:</b> MILTON, JOHN. <i>Paradise Lost. A Poem written in ten books.</i> London: 1667. A very rare example with the contemporary binding untouched and with a 1667 title page.
    <b>19th Century Shop:</b> Hamilton secures the ratification of the Constitution: <i>The Debates and Proceedings of the Convention of the State of New-York, assembled at Poughkeespsie, on the 17th June, 1788.</i>
    <b>19th Century Shop:</b> The social contract “Man is born free, and everywhere he is in chains”: ROUSSEAU, JEAN-JACQUES. <i>Principes du Droit Politique [Du Contract Social]</i>. Amsterdam: Michel Rey, 1762
    <b>19th Century Shop:</b> “The first English textbook on geometrical land-measurement and surveying”: BENESE, RICHARD. <i>This Boke Sheweth the Maner of Measurynge All Maner of Lande…</i>
  • <b>Leslie Hindman Auctioneers: The Adventure & Exploration Library of Steve Fossett. October 31, 2018</b>
    <b>Leslie Hindman, Oct 31:</b> SHACKLETON, Ernest Henry, Sir. <i>Aurora Australis. Printed at the Winter Quarters of the British Antarctic Expedition, 1907, During the Winter Months of April, May, June, July, 1908.</i> $60,000 to $80,000
    <b>Leslie Hindman, Oct 31:</b> HUMBOLDT, Alexander von, and Aime J. A. BONPLAND. <i>Vues des Cordillères, et monumens des peuples indigènes de l'Amérique.</i> Paris, 1810. $30,000 to $40,000
    <b>Leslie Hindman, Oct 31:</b> COOK, James, Captain. [Collected Voyages]. London: Strahan and Cadell, 1773, 1777, 1784. First editions of the second and third voyages. $20,000 to $30,000
    <b>Leslie Hindman Auctioneers: The Adventure & Exploration Library of Steve Fossett. October 31, 2018</b>
    <b>Leslie Hindman, Oct 31:</b> DARWIN, Charles. <i>A Narrative of the Surveying Voyages of His Majesty's Ships Adventure and Beagle, between the years 1826 and 1836.</i> $20,000 to $30,000
    <b>Leslie Hindman, Oct 31:</b> SPILBERGEN, Joris van (1568-1620). <i>Speculum orientalis occidentalisque Indiae navigationum.</i> Leiden: Nicolaus van Geelkercken, 1619. $20,000 to $30,000
    <b>Leslie Hindman, Oct 31:</b> DRAKE, Francis, Sir. <i>Sir Francis Drake Revived. Who is or may be a Pattern to stirre up all Heroicke and active Spirits of these Times…</i> London, 1653 [i.e. 1652]. $10,000 to $15,000
    <b>Leslie Hindman Auctioneers: The Adventure & Exploration Library of Steve Fossett. October 31, 2018</b>
    <b>Leslie Hindman, Oct 31:</b> SHACKLETON, Ernest Henry, Sir, Louis C. BERNACCHI, and Apsley George Benet CHERRY-GARRARD, editors. The South Polar Times. London, 1907-1914. $10,000 to $15,000
    <b>Leslie Hindman, Oct 31:</b> ANSON, George. <i>A Voyage round the World, In the Years 1740...</i> 1744. London: John and Paul Knapton for the author, 1748. $8,000 to $12,000
    <b>Leslie Hindman, Oct 31:</b> HERRERA Y TORDESILLAS, Antonio de. <i>Description des Indes Occidentales, Qu'on appelle aujourdhuy Le Nouveau Monde...</i> Amsterdam: Michel Colin, 1622. $8,000 to $12,000
    <b>Leslie Hindman Auctioneers: The Adventure & Exploration Library of Steve Fossett. October 31, 2018</b>
    <b>Leslie Hindman, Oct 31:</b> NOORT, Olivier van. <i>Description du Penible Voyage fait entour de l'univers ou globe terrestre...</i> Amsterdam: Cornille Nicolas, 1610. $5,000 to $7,000
    <b>Leslie Hindman, Oct 31:</b> LEO AFRICANUS, Johannes. <i>A Geographical Historie of Africa, Written in Arabicke and Italian.</i> London: George Bishop, 1600. $4,000 to $6,000
    <b>Leslie Hindman, Oct 31:</b> SCHOUTEN, Willem Corneliszoon. <i>Journal ou Description du Merveilleux Voyage de Guillaume Schouten, Hollandois natif de Hoorn, fait es années 1615, 1616, & 1617.</i> 1619. $4,000 to $6,000
  • <b>Bonhams: Sale Results from <i>Exploration and Travel, Featuring Americana, Part I.</i> September 25, 2018</b>
    <b>Bonhams, Sep. 25 results:</b> Shackleton, Ernest. <i>Aurora Australis.</i> Printed at the sign of 'The Penguins'; East Antarctica, 1908. Sold for $97,500
    <b>Bonhams, Sep. 25 results:</b> Shackleton, Ernest. <i>South Polar Times.</i> 1st edition, limited issue. from the library of Michael Barne. Sold for $25,000
    <b>Bonhams, Sep. 25 results:</b> General Washington's <i>Proceedings of a General Court Martial... of Major General Lee.</i> Philiadelphia, 1778. 100 copies printed for Congress. BOUND WITH: ...Court Martial... of St Clair and ...Schuyler. Sold for $87,50
    <b>Bonhams: Sale Results from <i>Exploration and Travel, Featuring Americana, Part I.</i> September 25, 2018</b>
    <b>Bonhams, Sep. 25 results:</b> <i>The Voice of the People.</i> Boston, 1754. Rare pamphlet on the Excise Tax. Nathaniel Sparhawk's copy. Sold for $8,750
    <b>Bonhams, Sep. 25 results:</b> Autograph Letter Signed ("S.L. Clemens"), offering extensive hard-earned advice on writing, 5 pp, 1881. Sold for $37,500
    <b>Bonhams, Sep. 25 results:</b> Lewis, Meriwether. Contemporary manuscript true copy of his final power of attorney, 1809. Sold for $7,500
    <b>Bonhams, Sep. 25 results:</b> <i>A New Method of Macarony Making, as Practiced at Boston in North America.</i> Mezzotint. London, 1774. Sold for $6,875
    <b>Bonhams, Sep. 25 results:</b> <i>Scientific Base Ball Pitching: A Treatise on the Pitcher, Pitching, Origin and Philosophy of the Curve.</i> Chicago, 1897. Sold for $3,750

Article Search

Archived Articles

Ask Questions